This is exactly what we did with the designers of the 2009-10 Victoria's Secret Fashion show this fall.
We make all of our garments here in our studio in Seattle. Although Seattle may seem far from the Armory in NYC where the Victoria’s Secret Fashion show took place. Period Corsets® kept in close contact with the designers and stylists on the show to make certain our corset contributions on the runway went off without a hitch (or ON as the case may be) .
Now I will take you step by step through the making of Fergie’s custom corset; the central piece of her green silk corset gown.
It all starts with a call from the stylist or designer of a show who is looking for a corset. They usually have in mind one of our styles of corsets from the Period Corsets® website or they've picked one of our styles, but they'd like a few design changes.
#2 We swatch the fabric to our custom form and confirm every detail yet again. This ensures that what our designer wants is communicated consistently to our whole shop from coordintor to patternmaker, cutter and stitcher. Is there a pattern alteration in style? Which size do we start with? Is the corset flatlined? What fashion fabric? Which coutil do we line the corset with ? Is there trim detailing....
#7 We take our final measurements of the corset and a last look for quality control. It's ready to ship out: overnight, ground or anything in between, whatever our client prefers.
This one's off to New York City. Period Corsets® part is done.
The designers and wardrobe department on the Victoria's Secret Fashion show take it from here. Sometimes the stylists will add trims, or an over-layer of lace or fabric, even whole costumes over it so you won’t be able to see the corset. They may have just wanted the shape our corset lends.
Whatever the design dictaes, they work their magic to create the elaborate, winged fanciful and fantastic underwear ensembles that you will see on the runway.
In Fergie's case they styled it into a gorgeous flowing green corest gown.
Tune in tonight on CBS at 10pm EST/PT to see Period Corsets® on the runway and for Fergie's performance in her Period Corsets® Lilly Corset!
Who else will be wearing Period Corsets® on the runway tonight? (Hint: Marisa, Allesandra, and Lindsay.) Click here for a sneak peak.
photo credit: Jason DeCrow/AP